X has continued to allow users to post highly sexualised videos of women in bikinis generated by its AI tool Grok, despite the company’s claim to have cracked down on misuse.
The Guardian was able to create short videos of people stripping to bikinis from photographs of fully clothed, real women. It was also possible to post this adult content on to X’s public platform without any sign of it being moderated, meaning the clip could be viewed within seconds by anyone with an account.
It appeared to offer a straightforward workaround to restrictions announced by Elon Musk’s social network this week. These had been welcomed by the prime minister, Keir Starmer, who had described the photographs generated by Grok as “disgusting” and “shameful”.
After weeks of rising public concern, X said late on Wednesday it had “implemented technological measures to prevent the Grok account from allowing the editing of images of real people in revealing clothing such as bikinis”.
It said the restriction would apply to all users, including paid subscribers, and it had “zero tolerance for any forms of child sexual exploitation, nonconsensual nudity, and unwanted sexual content”. But it did not specify whether people would still be able to create such images on the standalone Grok app, and then share this material publicly on X.
The Guardian found that this standalone version of Grok, known as Grok Imagine – which is easily accessible through a web browser – was still responding to prompts to digitally remove the clothes from images of women.
Reporters uploaded still images of fully clothed real-life women, and prompted the AI tool to dress them in bikinis. The platform responded by going further than the request, to create short videos of the women removing their clothes in the manner of a sexually provocative striptease.
X has been contacted for comment.
Rebecca Hitchen, the head of policy and campaigns at the End Violence Against Women Coalition, said such a simple workaround should not be possible.
“The continued ease of access to sophisticated nudification tools clearly demonstrates that X isn’t taking the issue of online violence against women and girls seriously enough,” she said.
Hitchen called on the UK government and Ofcom, the media regulator, to pressure X and other platforms “to stop the proliferation of image-based sexual abuse”.
Reuters has also reported that its journalists, including a reporter in Britain, used Grok to create on-demand sexualised photos after the announcements by X.
“It’s hard to believe that xAI and Elon Musk can’t work out how to prevent these images from being spewed out by Grok,” said Penny East, the chief executive of the Fawcett Society. “First, Musk decided the solution was to preserve nudification as a privilege only for those users who pay for X. Then he pledged to stop it entirely. And yet it has not stopped.
“The truth is Musk and the tech sector simply do not prioritise safety or…
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