L’Oréal brings AI into everyday digital advertising production
Producing digital advertising at global scale has become less about one standout campaign and more about volume, speed, and consistency….
Solana’s high-speed AI gains and malware losses
Solana’s high-speed platform is fast becoming the preferred home for independent AI programmes. It comes at a time when advanced…
Understanding how AI and big data transform digital marketing
Artificial intelligence and big data are reshaping digital marketing by providing new insights into consumer behaviour. The technologies allow marketers…
The future of rail: Watching, predicting, and learning
A recent industry report [PDF] argues that Britain’s railway network could carry an extra billion journeys by the mid-2030s, building…
Why Disney is embedding generative AI into its operating model
For a company built on intellectual property, scale creates a familiar tension. Disney needs to produce and distribute content across…
Arm and the future of AI at the edge
Arm Holdings has positioned itself at the centre of AI transformation. In a wide-ranging podcast interview, Vince Jesaitis, head of…
Inside China’s push to apply AI across its energy system
Under China’s push to clean up its energy system, AI is starting to shape how power is produced, moved, and…
Tesco signs three-year AI deal centred on customer experience
For large retailers, the challenge with AI is no longer whether it can be useful, but how it fits into…
Marketing agencies using AI in workflows serve more clients
Of all the many industries, it’s marketing where AI is no longer an “innovation lab” side project but embedded in…
50,000 Copilot licences for Indian service companies
Cognizant, Tata Consultancy Services, Infosys, and Wipro have announced plans to deploy more than 200,000 Microsoft Copilot licenses in their…