Google’s John Mueller and Martin Splitt discussed the question of whether AI will replace the need for SEO. Mueller expressed a common-sense opinion about the reality of the web ecosystem and AI chatbots as they exist today.
Context Of Discussion
The context of the discussion was about SEO basics that a business needs to know. Mueller then mentioned that businesses might want to consider hiring an SEO who can help navigate the site through its SEO journey.
Mueller observed:
“…you also need someone like an SEO as a partner to give you updates…
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