Google App Adds Search Live For Real-Time Visual Search
Google has rolled out Search Live in English in the United States, bringing real-time, camera-aware conversations to the Google app…
And The Truth? This Writing Style Screams AI
Six months ago, you could spot AI-generated text by its polished grammar, rigid essay structure, suspicious fondness for em dashes…
How Web Performance Impacts Shareholder Value
Despite years of digital transformation talk, too many CEOs and CFOs still treat the corporate website as a necessary marketing…
Are AI Search Summaries Making Evergreen Articles Obsolete?
Ahrefs’ Tim Soulo recently posted that AI is making publishing evergreen content obsolete and no longer worth the investment because…
How To Adapt To The New SEO Visibility Rules
This post was sponsored by Semji. The opinions expressed in this article are the sponsor’s own. For three decades, SEO…
Most Americans Want AI Labels, Few Trust Detection
A new Pew Research Center survey reveals a gap between people’s desire to know when AI is used in content…
Review Signals Gain Influence In Top Google Local Rankings
A new analysis from Search Atlas quantifies the interaction between proximity and reviews in local rankings. Proximity drives visibility overall,…
Making SEO Personas Actionable Across Teams
Here’s what I’m covering this week: How to get the most out of personas in your day-to-day work across SEO, content,…
Finding The Perfect Balance Between AI And Human Control In Google Ads
Google Ads in 2025 looks nothing like it did in 2019. What used to be a hands-on, keyword-driven platform is…
Is It A Boost Or A Waste Of Time?
Many popular WordPress SEO plugins and content management platforms offer the ability to generate LLMs.txt for the purpose of improving…