How to Stay Visible in Google’s AI Era
This post was sponsored by GatherUp. The opinions expressed in this article are the sponsor’s own. If your business has…
Google Adds Comparison Mode To Search Console’s 24-Hour View
Google has rolled out a new comparison feature in Search Console, letting you analyze hourly performance data against two baselines:…
63% Of Known Attacks Blamed On Competitors
Cloudflare released their 2025 Q2 DDoS Threat Report, which names the top ten sources of DDoS attacks and cites businesses…
Wix Announces AI Visibility Overview Citation & Sentiment Tracking Tool
Wix adds support for Generative Engine Optimization (GEO) with new AI visibility tool called The AI Visibility Overview, available to…
Google Rolls Out Gemini 2.5 Pro & Deep Search For Paid Subscribers
Google is rolling out two enhancements to AI Mode in Labs: Gemini 2.5 Pro and Deep Search. These capabilities are…
Google Search Can Now Call Local Businesses Using AI
Google has introduced a new AI-powered calling feature in Search that contacts local businesses on a user’s behalf to gather…
CMOs Need To Rethink Attribution In AI Search
I was asked recently to take a closer look at the data for a website in Google Analytics 4 (GA4)….
Scaling PPC Campaigns Sustainably: Use The SCALE Framework
Budget increase, performance drops, budget decrease. Almost every marketer knows that short-sighted game, where decisions are made on a daily…
Confirmed CWV Reporting Glitch In Google Search Console
Google Search Console Core Web Vitals (CWV) reporting for mobile is experiencing a dip that is confirmed to be related…
WordPress Malware Scanner Plugin Contains Vulnerability
Wordfence published an advisory on the WordPress Malcure Malware Scanner plugin, which was discovered to have a vulnerability rated at…