Google Can Now Monitor Search For Your Government IDs
Google’s “Results about you” tool now lets you find and request removal of search results containing government-issued IDs. This…
Should I Optimize My Content Differently For Each Platform?
This week’s Ask an SEO question is from an anonymous reader who asks: “Should I be optimizing content differently for…
New Data Shows Googlebot’s 2 MB Crawl Limit Is Enough
. However it also contains inline elements such as the contents of script tags or styling added to other tags….
Bing Webmaster Tools Adds AI Citation Performance Data
Microsoft introduced an AI Performance dashboard in Bing Webmaster Tools, giving visibility into how content gets cited across Copilot and…
OpenAI Begins Testing Ads In ChatGPT For Free And Go Users
OpenAI is testing ads inside ChatGPT, bringing sponsored content to the product for the first time. The test is live…
Why Your SEO KPIs Are Failing Your Business (And How To Fix Them)
Most SEO teams believe they need more data to report success, but what they actually have is metric debt, at…
How AI Changes Marketing Budget Spend
In paid media, many advertisers default to budgeting by ad platform, with a percentage to Google Ads, a percentage to…
7 Insights From Washington Post’s Strategy To Win Back Traffic
The Washington Post’s recent announcement of staffing cuts is a story with heroes, villains, and victims, but buried beneath the…
4 Reasons Your Google Ads Clicks Are Down & What You Can Do
A click drop in your Google Ads account can feel like the floor just moved under your account. Not because…
90 Days. 1 Plan. Improved Local Search Visibility
A 90 Day Plan to Prepare Every Location for AI Search AI is changing how consumers discover and choose local…