New Strategies To Gain Local Search Visibility
This post was sponsored by DAC. The opinions expressed in this article are the sponsor’s own. The new reality of…
Google Says GSC Sitemap Uploads Don’t Guarantee Immediate Crawls
Google’s John Mueller answered a question about how many sitemaps to upload, and then said there are no guarantees that…
Google Brings Loyalty Offerings To Merchant Retailers
Google has announced a new set of Merchant loyalty offerings, giving retailers a way to surface existing member perks. Retailers…
Professionals Trust Their Networks Over AI & Search
LinkedIn reports that professionals are more likely to seek workplace advice from people they know than from AI tools or…
Why The C-Suite Must Take Web Effectiveness Seriously
Over the years, I’ve worked with numerous companies that engaged me to create world-class Search organizations and win the global…
What To Do When the Click Disappears: Surviving SEO In The AI-Driven SERP
Rankings don’t guarantee traffic anymore. Here’s how to optimize for AI visibility and brand mentions in a zero-click world. The…
Perplexity’s Discover Pages Offer A Surprising SEO Insight
A post on LinkedIn called attention to Perplexity’s content discovery feed called Discover, which generates content on trending news topics….
Google Wants To Show More Links In AI Mode
Google says it’s actively working to surface more source links inside AI Mode. Robby Stein, VP of Product for Google…
Consumer Trust And Perception Of AI In Marketing
This edited excerpt is from Ethical AI in Marketing by Nicole Alexander ©2025 and is reproduced and adapted with permission…
ChatGPT Vs. Google At Every Stage Of The User Journey
Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! More data shows ChatGPT isn’t taking market share…