Google Rolls Out August Spam Update Targeting Search Quality
Google released the August spam update, impacting search results worldwide. The rollout may take a few weeks to complete. The…
Over $12 Billion Lost To Hidden Tactics
This post was sponsored by Bluepear. The opinions expressed in this article are the sponsor’s own. Have you ever seen an…
Perplexity Launches Comet Plus, Shares Revenue With Publishers
Perplexity announced Comet Plus, a monthly subscription that pays participating publishers when people read their work and when AI systems…
Perplexity Comet Browser Vulnerable To Prompt Injection Exploit
Brave published details about a security issue with Comet, Perplexity’s AI browser, that enables an attacker to inject a prompt…
The 5-Step Process To Setting Crystal Clear PPC Goals
Many agencies and marketers believe that success in paid media is primarily down to the quality of your ads or…
How To Leverage AI To Modernize B2B Go-To-Market
In a post “growth-at-all-costs” era, B2B go-to-market (GTM) teams face a dual mandate: operate with greater efficiency while driving measurable…
Non-Profit Organization Announces Free Domain Names
A non-profit organization that is supported by Cloudflare, GitHub, and other organizations has open-sourced domain names, making them available with…
Tips For Running Competitor Campaigns In Paid Search
Paid search professionals constantly debate the merits of running paid search campaigns bidding on competitor brand names. Questions such as…
Why Lazy Loading Can Delay Largest Contentful Paint (LCP)
In a recent episode of Google’s Search Off the Record podcast, Martin Splitt and John Mueller discussed when lazy loading…
Should Small Brands Go All In On TikTok For Audience Growth?
This week’s Ask An SEO question is about whether small brands should prioritize TikTok over Google to grow their audience:…