New AI Search Links, Core Update Winners And Losers
Welcome to the week’s Pulse: updates affect how links appear inside AI search results, which types of sites gained or…
The Reddit Earnings Story Most Marketers Missed
I was walking over to take the stage at SMMW 2026 in Anaheim, California, last Thursday, listening intently to Steve…
AI Companies Are Selling Heartwarming Ads – They’re Racing To Automate Your Job
OpenAI wants you to know that its technology helps you figure out what to cook for dinner. Google wants you…
Google’s Quality Threshold Is Quietly Killing Scaled AI Content
Since we’ve been able to produce content at scale through AI, there have been graph screenshots littering X and LinkedIn,…
7 Common AI Website Mistakes That Are Easy To Avoid
Y Combinator general partner Aaron Epstein was joined by Raphael Schaad, founder of Cron that was sold to Notion, to…
How Keyword Research Gets Local Businesses Into AI Search
Keyword research has an expanded purpose in the world of local SEO. The keyword intent you’re already building for clients…
How To Control AI Answer Accuracy
About a year ago, your job description changed without your permission. This on-demand session helps you catch up and take…
Vibe Coding Won’t Handle Your SEO For You
Google Search Relations team members John Mueller and Martin Splitt discussed vibe coding websites on a recent episode of Search…
Google Ads Introduces Journey-Aware Bidding And New Budget Pacing Updates
More Google Ads updates are arriving on the heels of Google Marketing Live 2026. Google just announced several bidding and…
The ROI Problem With AI Traffic Nobody Is Measuring Correctly
Search engines were designed to do several things at once: Rank a field of options, route the user to one…