Core Update Favors Niche Expertise, AIO Health Inaccuracies & AI Slop
Welcome to this week’s Pulse: updates on rankings from December’s core update, platform responses to AI quality issues, and disputes…
Reddit Max Campaigns, Google Creator & Microsoft Targeting Updates
Welcome to the first PPC Pulse of 2026! In this week’s update, Reddit introduces a new automated campaign type, Google…
From Simple Builders To Enterprise CMS
WordPress powers hundreds of millions of websites. But when issues occur internally, the vulnerability of relying on a single platform…
A Checklist For Essential Year-Round Tasks
Planning is not an exciting topic, I admit. Yet, I wrote a book recently on the topic of planning, introducing…
AI Overviews Show Less When Users Don’t Engage
AI Overviews don’t show up consistently across Google Search because the system learns where they’re useful and pulls them back…
Google Gemini Gains Share As ChatGPT Declines In Similarweb Data
ChatGPT accounted for 64% of worldwide traffic share among gen AI chatbot websites as of January, while Google’s Gemini reached…
Being Right Isn’t Enough For AI Visibility Today
Bias is not what you think it is. When most people hear the phrase “AI bias,” their mind jumps to…
Can AI Systems & LLMs Render JavaScript To Read ‘Hidden’ Content?
For this week’s Ask An SEO, a reader asked: “Is there any difference between how AI systems handle JavaScript-rendered or…
Why Your Business’s Google Visibility in 2026 Depends on AEO
AI Assistants Decide Which Local Businesses Get Recommended In 2026, local visibility on SERPs is no longer controlled by traditional…
Most Major News Publishers Block AI Training & Retrieval Bots
Most top news publishers block AI training bots via robots.txt, but they’re also blocking the retrieval bots that determine whether…