75% of crawling issues come from two common URL mistakes
Google discussed its 2025 year-end report on crawling and indexing challenges for Google Search. The biggest issues were faceted navigation…
Inspiring examples of responsible and realistic vibe coding for SEO
Vibe coding is a new way to create software using AI tools such as ChatGPT, Cursor, Replit, and Gemini. It…
Microsoft launches Publisher Content Marketplace for AI licensing
Microsoft Advertising today launched the Publisher Content Marketplace (PCM), a system that lets publishers license premium content to AI products…
Microsoft rolls out multi-turn search in Bing
Microsoft has rolled out multi-turn search globally within Bing search results. Microsoft will add a Copilot search box to the…
AI-powered search cut traffic by up to 60%
AI-powered search gutted LinkedIn’s B2B awareness traffic. Across a subset of topics, non-brand organic visits fell by as much as…
Are we ready for the agentic web?
Innovations are coming at marketers and consumers faster than before, raising the question: Are we actually ready for the agentic…
7 digital PR secrets behind strong SEO performance
Digital PR is about to matter more than ever. Not because it’s fashionable, or because agencies have rebranded link building…
Google’s biggest crawling challenges are faceted navigation, action parameters and more
Google spoke about its year-end report on the crawling challenges Google faced in 2025 when crawling and indexing the web…
How to build a modern Google Ads targeting strategy like a pro
Search marketing is still as powerful as ever. Google recently surpassed $100 billion in ad revenue in a single quarter,…
Google Ads API update cracks open Performance Max by channel
As part of the v23 Ads API launch, Performance Max campaigns can now be reported by channel, including Search, YouTube,…