Top Stories roll out in Google AI Overviews
Google has rolled out news updates and top stories within the AI Overviews section in Google Search. A Google spokesperson…
Google says AI Search features send billions of clicks to websites each week
Nick Fox of Google said that Google is “now sending billions of clicks to websites every week through AI features…
Meta Business Agents are here. Marketers should pay attention
I recently attended: Meta Conversations 2026 in London. This year’s event focused more than ever on commercializing messaging products —…
How to report SEO results executives actually care about
I’ve sat through enough client meetings to know what happens when the SEO team leads with rankings. They present a…
How ad platforms count and report conversions differently
If you run paid media, you already know the feeling. Google Ads says you drove 400 conversions last month. Meta…
Google expands Performance Max product reporting across all networks
Google broadened Performance Max product-level reporting to include data from all eligible networks, giving advertisers a more complete view of…
Web Push advertising in 2026: Market trends and challenges
Predictability is not the exact adjective we can apply to Push notifications. One day, they are at their all-time high;…
4 types of content decay and how to fix each one
Every page you publish is vulnerable to traffic decay. The question is whether you catch it when it’s down 15%…
Google AI Mode adds Instacart, Canva and YouTube Music integrations
Google is starting to roll out connected app integrations in AI Mode in Search, letting U.S. users link services such…
Google changes default Local Inventory Ads behavior
Google is changing how Local Inventory Ads are managed in Standard Shopping campaigns, automatically enabling them by default and replacing…