Google Business Profiles adds scheduling and multi-location publishing to Google Posts
Google Posts now supports scheduling and multi-location publishing within Google Business Profiles. This should make it easier for you to…
How to make products machine-readable for multimodal AI search
As shopping becomes more visually driven, imagery plays a central role in how people evaluate products. Images and videos can…
Canonicalization and SEO: A guide for 2026
Canonicalization has long been a core SEO practice, yet it’s still one of the easiest to overlook. At its simplest,…
Fast, cheap, or good? The SEO tradeoff you can’t ignore
You’ve probably heard the saying: Fast, cheap, or good – pick two. The concept goes something like this: If you…
SEM and SEO will need to coevolve with search since SEO is not dead
Gary Illyes, an analyst with the Google Search team, posted his reaction to a Microsoft Bing article written by Fabrice…
ChatGPT adds more images to answers
OpenAI announced a visual upgrade to ChatGPT, adding more images from the web for answers about people, places, products, and…
Study finds major waste in Google Shopping ads on Black Friday
Black Friday is peak retail season, yet many brands still lose money on Google Shopping ads for products they’ve already…
Why seasonality adjustments keep failing advertisers on Black Friday
A three-year analysis of up to 6,000 advertisers shows that using Google’s seasonality bid adjustments during Black Friday and Cyber…
Google to auto-link YouTube channels and Google Ads accounts
Google is rolling out automatic linking between YouTube channels and Google Ads accounts when its systems detect a strong data…
Google Performance Max gets direct video uploads
Google is quietly rolling out a new Performance Max feature that lets advertisers upload video files directly inside the “Edit…