Google says don’t use a noindex tag in the original page code
Google has updated its JavaScript SEO basics documentation to clarify how Google’s crawler handles noindex tags in pages that use…
Why click-based attribution shouldn’t anchor executive dashboards
As marketing channels and touchpoints multiply rapidly, the way success is measured significantly impacts long-term growth and executive perception. Click-based…
Sophie Fell talks why double-checking campaign settings matters
On episode 334 of PPC Live The Podcast, I speak to Sophie Fell Head of Paid Media at Liberty Marketing…
Google Ads quietly unlocks Merchant Center videos for Performance Max
Google is rolling out a new Performance Max beta that lets advertisers pull video assets directly from Merchant Center —…
Google’s AI Overview made up career-damaging claims about me
UK doctor and YouTuber Dr. Ed Hope said Google’s AI falsely claimed he was suspended by the General Medical Council…
What Black Friday reveals about how LLMs understand ecommerce
Every Black Friday reveals how consumers search, compare, and decide. This year added something new: a real-world test of how…
Why AI’s next era belongs to orchestrators
For the past two years, we’ve been living in AI’s gold rush era. To borrow from Taylor Swift, think of…
What 15 years in enterprise SEO taught me about people, power, and progress
After more than 15 years in enterprise SEO across six major corporations, I’ve seen more careers derailed by internal politics…
How breakthrough TV ads trigger search spikes and conversions
When a TV commercial makes people feel something, it doesn’t just win in the moment – it sparks curiosity, drives…
Search Engine Land celebrates its 19th birthday
Search Engine Land turns 19 today. Nineteen years. Almost two decades of analyzing, explaining, questioning, challenging, obsessing over, and occasionally…